The Great Escape festival was really useful for networking and gaining contacts. I got talking with the sound engineer on my final shift, and he has passed on my soundcloud portfolio for sync music, as he knows someone who manages a group of writers for sync. This is really helpful for getting my music out there, and potentially finding work writing for TV or Film.



Marketing update 23/4/17


I set up a professional instagram to showcase an online portfolio of my work as a producer last week, and it has been successful. The engagement has been consistent. I’ve gained 13 followers in total, all of my posts have over 10 likes. I’ve done update videos to document my journey as a producer, I’ve put them up on instagram and youtube. My videos have had more views on instagram, which could be due to including more tags, and people look at instagram more than youtube. 

My Instagram is: rwsounds

Networking/ Plans ahead

At the weekend I caught up with a friend, who is a singer/songwriter and advertised my service as a studio engineer/producer. She wants to do an Acoustic EP with her band, so I have offered to record them.

Tomorrow I’m working with my main client on something new.

I’m hoping to book some studio time over the next week and to concentrate on recording my own song that I wrote last week.


Peer Practitioners – Composers/Sound Designers/Producers

Sam Benjafield – Composer

Sam has 270 likes on his Facebook page. One of his achievements recently is composing the soundtrack to an independent film called ‘Escape From Cannibal Farm’ directed by Dark Temple. He also writes music under the alias Just Breathe, and released the EP ‘Breathe With Me’ on We Scream Records. His key structural relationships are releasing and promoting his work on soundcloud, as well as promoting it on his Facebook page. Sam is successful as he is constantly networking, promoting his work on social media and working on a range of projects to build his experience.



Marco Caricola – Composer / Sound Designer

Marco has 677 likes on his Facebook page. One of his achievements recently is giving a lecture on Film music at SAE institute London. He composes for independent short films. His key structural relationships are releasing and promoting his work on his website, youtube and on his Facebook page. Marco is successful as he is constantly working on projects to build his experience, and he collaborates a lot with other artists.




Marketing Campaign Updated

My ideas have changed since starting my marketing campaign.

I am a service provider as a Producer/Composer.

How have I marketed my tracks? – I have put my two production tracks up on Soundcloud, and posted about the tracks on my artist Facebook page. My music is difficult as it can’t be put out into the mainstream easily because it’s aimed towards TV & Film. However, I have been keeping tabs on the Shooting People Brighton film group, and I posted on there promoting my service.

Where can the work be placed to attract attention? – My work can be placed on Soundcloud, and I can post about it on my Facebook artist page. This will help to generate interest. I can also post previews of the tracks on my instagram to promote them. Ideally, my work would be suitable in Pitchfork, or on Film music sites.

My client is writing new material and is starting to play gigs in Brighton and the local area, so this is helping to promote my service as a producer as well as her talent.

A couple of targets are to have at least 10 plays on soundcloud for the tracks, and at least 10 people viewing the posts on my artist Facebook page. This would help to raise my profile as a producer, and I have more of a chance of people discovering my music. It would be great to gain 5 new followers on soundcloud and have 5 more likes on Facebook by the end of February. After putting Summertime Sadness up on Soundcloud, within an hour, Atlantic Records A & R had followed me and liked the track. This is very unusual, and could be very beneficial to progressing with my client.

Who do I develop relationships/networking with?

Already in the first term I have made three new contacts. One contact was Make This Noise who assigned us a training brief to write music for an advert. They are a valuable contact as my music suits adverts, TV & Film. They are one of the leading companies in the sector who represent some high profile clients such as Nike. Another contact is an acquaintance I met at a party who is heading into a similar direction as me on her music production course. It is good to stay in touch, as we may need to collaborate in the future. My other contact is my main client, as she has music connections in the US, and this is really helpful as I would like to venture out to the US, work with other producers, and build up my reputation.

I have also been networking with friends, they all work in a range of sectors such as fashion, photography, film, graphic design etc. This is really helpful to me as you never know who you need to collaborate with on a project, and a lot of art projects need sound design or music.

The main technique that I have used so far to promote my work is to just meet people at events, and use word of mouth and personal recommendations from friends and family to gain work.


-Work with one main client to produce an album by the end of the year. So far, I have produced three tracks with Solveig.

-Keep social media updated: Regularly post about what I have achieved, what I’ve been working on, and what I’m aiming for

-Make videos of me working in the studio to show my skills as an engineer/producer. This will raise awareness of my role as a producer, and hopefully give insight to potential clients who might want to work with me.




First week back

So this week was the first week back after Christmas, and I have two weeks until the Production project deadline. (23rd Jan)

This week I have got a plan for my production project tracks and spoken with one of my clients about their track.

For each client, I have created two different versions of one of their tracks. One version is the original acoustic style, and the other is an added MIDI arrangement with instruments to fill out the track and determine the dynamics needed for the tracks.

I am going to complete these arrangements by Monday, check them with my teacher and see if there are any improvements to make before mixing and mastering.

Other tasks

-Finish MIDI arrangements for Hang Up.

-Mix & Master Summertime Sadness by 23rd Jan

-Arrange to meet with client and discuss their tracks

-Try to record parts if possible for Hang Up (bass, drums)

-Record new tracks with clients, and find the time to create my own new tracks.

Next Time by Christelle Lamb

I was asked by Dean in my class to play drums on one of his client’s tracks. The song is called ‘Next Time’ by Christelle Lamb. Christelle is a music performance level 3 student at Northbrook College. I heard the track once, and then came into the studio to put something down. In the session, I rehearsed with the track, and a click track once, then we went for a take. We did three takes, one with jazz style hot rods, and two with normal drum sticks. After listening back, Dean really liked the hot rods, as it complimented the style of the track.

It was nice to just play, and not focus on the recording aspect of the session. I enjoyed working with Dean, and he also enjoyed working with me from the comment he has made to me: “A very proficient drummer with the ability to learn and understand songs very quickly, whilst also taking into account the sound and style you require for each individual track. I feel she interpreted the tracks very well and allowed for the song to build and flow effortlessly!”